Texas Residents Love This Italian Luxury Car Company Most

Fact Checked by Michael Peters

Residents of the Lone Star State have champagne tastes when it comes to their favorite car company, apparently.

That’s because Texans chose Italian luxury car company Lamborghini as their No. 1 automobile brand, the lone state to pick the brand nationally.

BetTexas.com took a break from covering sports betting and Texas online casinos and utilized CarLogos.org’s list of the Top 50 most popular car brands in the United States as a starting point for the research project.

We then utilized Google Trends to search each car brand to see the highest level of interest of each state for the brand. After completing the trends over the past 12 months (from July 25, 2022, to July 25, 2023), we were able to average out the results to get the top car brand for each state.

Favorite Car Brand By State

  • Honda (7 states): Alaska, Delaware, Louisiana, Maryland, Mississippi, North Carolina, South Carolina
  • Dodge (5 states): Arkansas, Idaho, Kansas, Missouri, New Mexico
  • Ford (4 states): Michigan, Montana, South Dakota, Wyoming
  • Audi (4 states): Colorado, Connecticut, Massachusetts, New York
  • Mercedes-Benz (3 states): Florida, Georgia, Virginia
  • Chevy (3 states): Kentucky, North Dakota, Oklahoma
  • Mazda (3 states): Minnesota, Pennsylvania, Washington
  • Volkswagen (3 states): New Hampshire, Oregon, Utah
  • Buick (3 states): Indiana, Iowa, Wisconsin
  • Hyundai (3 states): Alabama, Arizona, Illinois
  • 1 state: California (Tesla), Hawaii (Toyota), Maine (Volvo), Nebraska (Lincoln), Nevada (BMW), New Jersey (Land Rover), Ohio (Kia), Rhode Island (Alfa Romeo), Tennessee (Nissan), Texas (Lamborghini), Vermont (Subaru), West Virginia (Jeep)

Texans Love Italian Luxury Automobiles

On a national level, Japanese automobile giant Honda was the most popular brand, with seven states picking the company as their top choice.

Other brands that finished atop our national survey included Dodge, which was chosen as the top car brand in five states, followed by Ford and Audi (four states apiece), and Mercedes-Benz, Chevrolet, Mazda, Volkswagen, Buick and Hyundai (three states apiece).

Other states that, like Texas, were one-offs in their car company choice included California (Tesla), Hawaii (Toyota), Nevada (BMW), New Jersey (Land Rover) and Rhode Island (Alfa Romero).

Still, none chose a car company that costs as much as Texas’, with J.D. Power assessing the cheapest Lamborghini model at $211,500.

It would be an epic sports betting in Texas upset if wagering were legal in the state and you could place bets on such things.

The Italian motor mainstay’s models run upwards, monetarily, from there, with the company’s best-in-class vehicles costing as much as $5.7 million.

Texans looking to plunk some serious cash on a Lamborghini should be forewarned doing so on the state’s median income of $31,462 will take 6.7 years (at least) to achieve, though there’s no harm in dreaming big.


Christopher Boan

Christopher Boan is a writer with BetTexas.com, covering state issues. He has covered sports and sports betting in Arizona for more than seven years, including stops at ArizonaSports.com, the Tucson Weekly and the Green Valley News.

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